Labelling and advertising for human cell and tissue products

Clear labelling and responsible advertising help ensure human cell and tissue products are used safely and effectively.   

If you supply human cell and tissue products, you must follow strict rules for labelling and packaging. Labels must be clear, accurate, and in English.  

Public advertising of most of these products is banned.  

We monitor compliance to protect public health and maintain trust. Knowing your responsibilities helps avoid penalties and supports safe use in Australia. 

You must meet certain obligations to legally supply therapeutic goods in Australia. This section contains guidance and information specific to biologicals. You may also have to meet obligations that apply to all biologicals and all products.