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Advertising

We regulate advertisements for therapeutic goods. You need to know if that includes the product you intend to advertise.

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  • Advertising basics

    Information about what is considered advertising, if advertising is allowed for your product and using the Advertising Code.

  • Applying the Advertising Code

    The Therapeutic Goods (Therapeutic Goods Advertising Code) Instrument 2021 (the Code) outlines requirements when advertising to the general public.

  • Specialised advertising issues and topics

    Explore advertising information on specific topics, such as social media and goods like Ozempic. Find out ways to promote health services offering products that cannot be advertised to the public.

  • Understanding social media advertising rules

    Find out how therapeutic goods legislation applies to social media posts, comments, hashtags, and paid promotions. Includes practical resources for businesses, influencers and consumers.

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