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Australian Regulatory Guidelines for Advertising Therapeutic Goods (ARGATG)

Guidance for advertisers

28 October 2020

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Reports of non-compliant advertisements

This guidance for advertisers applies to the Therapeutic Goods Advertising Code (No.2) 2018. To assist advertisers with implementation, we have also published guidance material: Complying with the Therapeutic Goods Advertising Code (No. 2) 2018.

Effective handling of reports enables advertisers of therapeutic goods to comply with legislative requirements, be socially responsible and assist in delivering good health outcomes. Reports about advertising are currently considered by us or one of a number of industry associations depending on the advertiser, type of product and the medium in which the advertisement appeared.

Reporting a non-compliant ad

Anyone may lodge a report about a non-compliant advertisement for therapeutic goods.

To report an advertisement, please use our online form.

If you require support to complete this form, please call 1800 020 653.

When a report is lodged, the following details should be included where possible:

  • the name of the advertiser
  • a copy of the advertisement
  • the name of the publication and the date published (if applicable)
  • details of what it is about the advertisement which the reporter finds unacceptable

See commonly recorded breaches of the Act and the Code as a guide.

You can find more information about how we may use personal information received in a report on the Privacy page of the TGA website.

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